Technology marketing and the ‘C’ word

Find out more

Why Covid will make you a better marketer.

March 2020. It was the start of lockdowns here in the UK.

With the world imploding, we invited tech marketeers to get in touch for support. Many of you did. And as a result, Bite ended up collaborating on some of the most exciting marketing initiatives in the channel in 2020.

Along the way, we learned a lot about post-COVID marketing.

In this ebook, we reveal what we learned about marketing from an unprecedented year – and how you can use these insights to improve your 2021 marketing.

Find out how the pandemic has changed B2B marketing.

Here’s why COVID will make you a better marketer.

What's inside the ebook?

  • 14 things we learned about marketing in 2020
  • The truth about Zoom fatigue
  • Future trends on working from home
  • How marketing changed in 2020
  • Using telemarketing in post-pandemic campaigns
  • How to use email to engage B2B audiences
  • How to make passive prospects actively engaged
  • What happens when you employ ABM ‘Lite’
  • How to use our insights in your marketing campaigns
  • 6 marketing predictions for 2021

Request a free, 1-2-1 Marketing Discovery Consultation with Campaign Idea Generation

How should the above influence your campaigns in 2021?

Fancy joining forces to see if we can work things out?

We’re offering tech companies a free, 1-2-1 Marketing Discovery Consultation with Campaign Idea Generation with the team here at Bite IT Marketing.

We’re award-winning and results-driven. If it sounds like we might get along, get in touch!

Vanessa has an innate understanding of technology and channel dynamics and can execute on the vaguest of briefs with incredible insight. Smartly executed campaigns mean enquiries have increased by over 60% and qualified opportunities have almost doubled. Our vendors are equally impressed because they see their marketing development bucks yielding a great ROI when the Bite team is involved.

Managing Director – Technology Reseller

Working with Vanessa and the Bite IT Team has been a dream, an extremely proactive team with an amazing work ethic, their creativeness has really helped the business unit we work on together.

Business Unit Manager – Global Cyber Security Vendor

Vanessa is a first class marketeer and marketing leader. She has a tremendous eye for the wider business and the positive impact that marketing drives for the organisation, never shying away from the detail and her ability to take others in the organisation on the journey to develop and exceed business goals. Vanessa has the ability to define clarity across investments through to execution engagement so all parties feel as one team driving the business opportunities together.

Director of EMEA CPSD Marketing – DellEMC

When it comes to multi-channel marketing there are loads of commentators that talk a good game but Vanessa and her team at Bite actually help make it happen. They’re like an amazing team of athletes – whether you need help with a short sprint or a gruelling marathon, they’re there at the starting line and encouraging you across the finish.

Managing Director – Technology Reseller